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<\/div>\n

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\u800c\u4f18\u9177\u867d\u7136\u5728\u4e8c\u5b63\u5ea6\u65e5\u5747\u4ed8\u8d39\u7528\u6237\u89c4\u6a21\u540c\u6bd4\u589e\u957f17%\uff0c\u4f46\u4ecd\u65e0\u6cd5\u6bd4\u62df2020\u5e7435%\u7684\u589e\u901f\uff1b\u540c\u671f\u817e\u8baf\u89c6\u9891\u7684\u72b6\u51b5\u76f8\u5dee\u4e0d\u5927\uff0c\u4ed8\u8d39\u4f1a\u5458\u6570\u540c\u6bd4\u589e\u957f9%\u81f31.25\u4ebf\uff0c\u4f46\u51fa\u73b0\u4e86\u73af\u6bd4\u96f6\u589e\u957f\u3002<\/p>\n

\u56e0\u6b64\uff0c\u5185\u5bb9\u6210\u672c\u5c45\u9ad8\u4e0d\u4e0b\u3001\u5e7f\u544a\u548c\u8ba2\u9605\u4f1a\u5458\u6570\u589e\u957f\u89c1\u9876\u7684\u60c5\u51b5\u4e0b\uff0c\u63d0\u5347\u4f1a\u5458\u8d39\u7528\u6210\u4e86\u7231\u4f18\u817e\u552f\u4e00\u7684\u624b\u6bb5\u3002\u4e0d\u8fc7\u4f1a\u5458\u4e1a\u52a1\u867d\u7136\u6210\u4e86\u4e09\u5bb6\u7684\u4e3b\u8981\u6536\u5165\u6765\u6e90\uff0c\u4f46\u6ca1\u6709\u54ea\u5bb6\u771f\u6b63\u8fc7\u6e21\u4e3aNetflix\u5f0f\u7684\u7eaf\u6536\u8d39\u5e73\u53f0\u3002<\/p>\n

\u77ed\u77ed\u4e00\u53e5\u8bdd\uff0c\u5c31\u80fd\u9053\u6e05Netflix\u4e0e\u56fd\u5185\u4e3b\u6d41\u6d41\u5a92\u4f53\u5e73\u53f0\u7684\u533a\u522b\uff1a\u8ba2\u9605\u4f1a\u5458\u53ef\u4ee5\u6536\u770b\u6240\u6709\u5185\u5bb9\uff0c\u65e0\u989d\u5916\u8d39\u7528\uff0c\u4e5f\u6ca1\u6709\u4efb\u4f55\u5e7f\u544a\u3002<\/strong><\/p>\n

<\/div>\n

\u800cNetflix\u4e5f\u4f9d\u9760\u8fd9\u79cd\u65e0\u5e7f\u544a\u3001\u5b8c\u5168\u4f9d\u9760\u4f1a\u5458\u8ba2\u9605\u8d39\u7528\u7684\u652f\u6491\uff0c\u8fbe\u5230\u4e86\u5982\u4eca2800\u4ebf\u7f8e\u5143\u7684\u5e02\u503c\u3002\u800c\u7231\u4f18\u817e\u4e09\u5bb6\u5e73\u53f0\u5c31\u7b97\u52a0\u5728\u4e00\u8d77\uff0c\u4e5f\u8fbe\u4e0d\u5230\u524d\u8005\u7684\u5f71\u54cd\u529b\u3002<\/p>\n

\u4e3a\u4ec0\u4e48Netflix\u4e3a\u4ec0\u4e48\u53ef\u4ee5\u9760\u8ba2\u9605\u8d39\u8d8a\u505a\u8d8a\u5927\uff0c\u7231\u4f18\u817e\u5374\u4e0d\u884c\uff1f<\/p>\n

\u9996\u5148\uff0cNetflix\u7684ARPU\u975e\u5e38\u9ad8\uff0c\u5e73\u5747\u6bcf\u4eba130\u7f8e\u5143\u5de6\u53f3\uff0c\u800c\u56fd\u5185\u7231\u4f18\u817e\u4e09\u5bb6ARPU\u572830-40\u5143\u4e4b\u95f4\uff0c\u8fd9\u4e3b\u8981\u662f\u7531\u4e8e\u56fd\u5185\u5916\u6536\u89c6\u73af\u5883\u4e0d\u540c\u6240\u5bfc\u81f4\u7684\u3002<\/p>\n

Netflix\u8d77\u521d\u505aDVD\u79df\u8d41\u8d77\u5bb6\uff0c\u5df2\u7ecf\u5efa\u7acb\u4e86\u4e00\u5b9a\u7684\u4ed8\u8d39\u4f1a\u5458\u4f53\u7cfb\uff0c\u7528\u6237\u5bf9\u8ba2\u9605\u6536\u8d39\u7684\u63a5\u53d7\u7a0b\u5ea6\u4e5f\u6bd4\u8f83\u9ad8\u3002\u800c\u56fd\u5185\u7684\u7248\u6743\u610f\u8bc6\u76f4\u5230\u8fd1\u51e0\u5e74\u624d\u521d\u6b65\u89c9\u9192\uff0c\u7528\u6237\u8fd8\u4e0d\u4e60\u60ef\u4e3a\u89c6\u9891\u4ed8\u8d39\uff0c\u5c24\u5176\u662f\u50cf\u8fd9\u6837\u7684\u5927\u989d\u4ed8\u8d39\u3002<\/p>\n

\u5176\u6b21\uff0cNetflix\u62e5\u6709\u5927\u91cf\u72ec\u64ad\u7684\u5185\u5bb9\uff0c\u4ee5\u53ca\u6e90\u6e90\u4e0d\u65ad\u4ea7\u51fa\u4f18\u8d28\u5185\u5bb9\u7684\u80fd\u529b\u3002\u4f8b\u5982\u8fd1\u671f\u706b\u7206\u5168\u7f51\u7684\u300a\u9c7f\u9c7c\u6e38\u620f\u300b\uff0c\u867d\u7136\u6211\u4eec\u65e0\u6cd5\u901a\u8fc7\u6b63\u5e38\u9014\u5f84\u6536\u770b\uff0c\u4f46\u5176\u5df2\u7ecf\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u5f15\u8d77\u70ed\u8bae\uff0c\u8fd9\u79cd\u4f18\u8d28\u5185\u5bb9\u7684\u521b\u4f5c\u80fd\u529b\u6b63\u662f\u7231\u4f18\u817e\u6240\u6b20\u7f3a\u7684\u3002<\/p>\n

\u7efc\u4e0a\uff0cNetflix\u53ef\u80fd\u53ea\u662f\u7231\u4f18\u817e\u7684\u7406\u60f3\u578b\uff0c\u8f6c\u53d8\u4e5f\u4e0d\u53ef\u80fd\u4e00\u8e74\u800c\u5c31\u3002\u5728\u6df1\u9677\u76c8\u5229\u56f0\u5c40\u4e2d\uff0c\u7231\u4f18\u817e\u8fd8\u662f\u8981\u53bb\u63a2\u7d22\u51fa\u7b26\u5408\u81ea\u8eab\u7684\u5546\u4e1a\u6a21\u5f0f\uff0c\u5c24\u5176\u662f\u8d85\u524d\u70b9\u64ad\u8fd9\u4e00“\u5438\u91d1\u77f3”\u65e0\u6cd5\u5e94\u7528\u7684\u5f53\u4e0b\u3002<\/p>\n

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\u77ed\u65f6\u95f4\u770b\uff0c\u7231\u4f18\u817e\u635f\u5931\u4e86\u5927\u7b14\u53ef\u89c2\u7684\u6536\u5165\uff1b\u4f46\u4ece\u957f\u8fdc\u6765\u770b\uff0c\u8d85\u524d\u70b9\u64ad\u88ab\u53d6\u6d88\uff0c\u5bf9\u4e8e\u7231\u4f18\u817e\u5efa\u7acb\u8d77\u5b8c\u5584\u7684\u4f1a\u5458\u670d\u52a1\u4f53\u7cfb\u6709\u4e00\u5b9a\u7684\u4fc3\u8fdb\u4f5c\u7528\uff0c\u540c\u65f6\u4e5f\u80fd\u5e2e\u52a9\u5176\u5411 Netflix\u7684\u5546\u4e1a\u6a21\u5f0f\u8fdb\u4e00\u6b65\u9760\u62e2\u3002<\/p>\n

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1\u3001UGC\u751f\u6001<\/p>\n

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<\/div>\n

2\u3001\u5f3a\u5f3a\u5408\u4f5c<\/p>\n

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3\u3001\u6253\u9020\u4f18\u8d28\u5185\u5bb9<\/p>\n

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